CATALOG RECORD

Mad #40

EC · Series began 1952 · July 1958

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Dates

Cover date: July 1958
Pages: 52

Editions and covers

Original edition
Source ↗

Creators

pencils: Kelly Freas, Wally Wood, George Woodbridge, Norman Mingo, Romeo Serry, Carl Klein, Bob Clarke, Dave Berg, Don Martin, Joe Orlando, Basil Wolverton, Mort Drucker, Larry Malemaninks: Kelly Freas, Wally Wood, George Woodbridge, Norman Mingo, Carl Klein, Romeo Serry, Bob Clarke, Dave Berg, Don Martin, Joe Orlando, Basil Wolverton, Mort Drucker, Larry Malemancolors: Kelly Freasscript: Frank Jacobs, Al Feldstein, Jim Crowley, Leon Harvey, Tom Koch, Dave Berg, Don Martin, E. Nelson Bridwell, Ernie Kovacs, Bob Elliott, Ray Goulding, L. Yother, Andy Griffithletters: Wally Wood

Stories

Initials That Describe The Name · Much Abbreviated Drivel Dept. · 2 pages
A look at the future overuse of acronyms.
MAD Trading Stamps · Redeeming Feature Dept. · 2 pages
Fake premiums available for MAD trading stamps...also fake.
Pizza Pie · Pass Another Napkin Dept. · 3 pages
All the problems associated with pizzas, the new national dish.
The Paper-Pickers · 2 pages
The fate of a park maintenance person who shows off his skills at picking up litter.
Eccchh, Teen-Age Son of Thing · 4 pages
The Doctor hypnotizes an average teenager to become an Elvis Presley clone.
TV Scenes We'd Like To See · 2 pages
Scenes from the following tv shows with unusual outcomes: People Are Funny; The Loretta Young Show; I've Got A Secret; Anacin commercial; Mickey Mouse Club; The Lone Ranger; The Lineup.
Strangely Believe It! · 1 pages
Parody of Ripley's Believe It Or Not.
Alfred E. Neuman University · Student Bodies Dept. · 2 pages
A map of a college campus designed to reduce the number of students attending by careful use of hazards.
Inside Story · Belly Laughs Dept. · 2 pages
Stomach shapes of celebrities, based on their lives.
Pravda · Black And White, And Red All Over Dept. · 4 pages
Parody of the Soviet Union's Pravda newspaper.
MAD Summer Vacation Guide · Let's Get Away From It All Dept. · 2 pages
A list of festivals around the county to avoid on vacation.
The Cold Cereal War · 3 pages
A look at applying military strategy to creating cereal premiums.
The Bear Hunter · 2 pages
A man uses every weapon he has while being chased by a bear.
Future "Of-The-Month" Clubs · Join In Haste, Repent At Leisure Dept. · 4 pages
A look at some possible future clubs inspired by Book-Of-The-Month type clubs.
Coast-To-Coast For $16.75 · A Fare To Remember Dept. · 4 pages
An account of a cross-country trip booked by MAD using unconventional conveyances.
How To Read A Chamber Of Commerce Folder · Key to the City Dept. · 2 pages
The hidden meanings between common phrases used on municipal promotional brochures.
What It Was, Was Football · 4 pages
An illustrated version of the comedy routine.
A Drive In The Country · 1 pages
A couple on a drive barely misses disaster from falling rocks, but get hit by a falling tree.
New Authors For Old Books · 0 pages
Pairing old books with celebrities that have something in common with the title.
A New Idea In Smoking! · Sailem Floating Cigarettes · 1 pages
Phony ad for Sailem Floating Cigarettes from Chris-Craft Boat Co.

Reprinted in

More Trash from Mad (1958), Fighting Mad (2004), The Worst from MAD (1958), Mad (2018), Dave Berg's Mad Trash (1977), Dave Berg's Mad Trash (1981), Mad about the Fifties (1997)