CATALOG RECORD

Mad #46

EC · Series began 1952 · April 1959

See live listings ♡ Sign in to add to Want List

Dates

Cover date: April 1959
Pages: 52

Editions and covers

Original edition
Source ↗

Creators

pencils: Kelly Freas, Norman Mingo, George Woodbridge, Mort Drucker, Don Martin, Wally Wood, Bob Clarke, Joe Orlando, Dave Berginks: Kelly Freas, Norman Mingo, George Woodbridge, Mort Drucker, Don Martin, Wally Wood, Bob Clarke, Joe Orlando, Dave Bergcolors: Kelly Freasletters: Kelly Freasscript: Al Jaffee, Al Feldstein, Charles Johnson, Sheldon Mayer, Gary Belkin, Don Martin, Tom Koch, Frank Jacobs, Larry Siegel, R. Margroff, Sy Reit, Dave Berg

Stories

See the Difference Color TV Makes... · RGA Victim · 1 pages
Parody of ad for RCA Victor color televisions.
Wash and Wish... or... Wash and Bewitch? · Samforized Fabric · 1 pages
Parody of ad for Sanforized Fabric but trying to convince people not to buy the product.
Sunday Evening Television Roulette · Change for the Better Dept. · 4 pages
The interesting TV viewing you could have by constantly switching channels between ABC, NBC, and CBS.
The Suicide · 2 pages
A man fails to stop a suicide.
Authentic Sounds in Stereo · Middle of the Roar Dept. · 2 pages
Ridiculous extremes to the trend for "real sounds" on stereo records.
Modern Auto Accidents · There's a Ford in Your Suture Dept. · 3 pages
Injuries caused by modern car features such as automatic windows and tailfins.
How High-Class Magazines Can Use Low-Class Pictures · Increase the Circulation Dept. · 3 pages
Shows how the same photo can be used by many different publications, through cropping.
Western Weapons of the Future · Have Spittoon - Will Travel Dept. · 2 pages
Various things TV western heroes might use as weapons, if the trend away from guns continues.
The Hidden Persuaders Become the Hip Persuaders · Grey Flannel Goatee Dept. · 3 pages
Parodies of ads, using hip language and celebrities.
How to Choose and Train Your Master · A Doghouse Is Not a Home Dept. · 4 pages
Excerpts from a book written by a dog on what to look for and how to train a master.
Mad's Modern Handy Phrase Book for the American Tourist · Nuts to Vous Dept. · 3 pages
Foolish phrases you may need in various foreign countries.
Modern Architecture · 3 pages
Showing how the beauty of modern architecture is lost when the buildings are jammed in with all the other existing buildings.
On Choosing a Book · 1 pages
A man exhibits a disgusting way to choose a book in a bookstore.
If Famous Authors Wrote the Comics · 4 pages
Various comic strips written in the styles of: Paddy Chayefsky; Gilbert & Sullivan; Rudyard Kipling; Walt Whitman; Rogers & Hammerstein; Tennessee Williams; Edgar Allan Poe; Mickey Spillane.
Mad's Cut-Rate Success Symbols · Get Rich Cheap Dept. · 2 pages
Fake cheap alternatives to common expensive status symbols.
Movies Are Emptier Than Ever · There's No Business in Show Business Dept. · 3 pages
Showing how theaters can attract more patrons by remodeling to be more like watching TV at home.
TV Ads We'd Like to See · 1 pages
Phone ad for Vicejoy Cigarettes.
The Happy Endings Weren't So Happy · The Grimm Facts Dept. · 4 pages
Thoughts on what happened after the end of several fairy tales.
On Picking Flowers · 1 pages
A man is surprised at the law enforcement tactics when he violates a "Do Not Pick Flowers" sign.
Mad Daffynitions · 0 pages
Goofy fake word definitions.

Reprinted in

More Trash from Mad (1958), The Worst from MAD (1958), Mad Follies (1963), Mad Special [Mad Super Special] (1970), The Completely Mad Don Martin (1974), Mad about Comic Strips (2003), Mad's Greatest Writers: Frank Jacobs (2015)